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The Human Resources Institute of New Zealand

Human Resources Institute of New Zealand (HRINZ) is the professional body for those involved in Human Resource Management and the development of people.

HRINZ represents the interests of 3,000+ individual members who make up around 45% of the known New Zealand HR market. Read More

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Employer Branding: Your guide to creating a magnetic employer brand

The Randstad Award employer branding study measures the attractiveness of the largest employers in 18 countries. With over 160,000 respondents worldwide giving their feedback on what they look for in a potential employer, the Randstad Award research gives you valuable insight into what jobseekers are really looking for in a potential employer. Locally in New Zealand over 7,000 potential employees gave their thoughts on the attractiveness of New Zealand’s largest 150 employers by workforce size. This guide gives you practical advice on how to create and enhance your employer brand and looks at what New Zealand’s most attractive employer brands do well, and how you can do it too.

Your guide to creating a magnetic employer brand


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For articles, tips and tools members can view HR Guides, Human Resources Magazine and Other HR Articles.

Disclaimer: This information has been written for and submitted to HRINZ for publication and has been published in good faith for the general information of HRINZ Members of the Institute. HRINZ accepts no legal responsibility for the contents of the Knowledge Base and appropriate professional advice and assistance should be sought in particular cases.

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